Tropolism means not taking anything too seriously.

Seriously, architectural writing oftentimes covers insecurity about the importance of the profession. We believe that it's better to embrace our profession's true importance to urban life, and then have fun with it. We don't really know what that 'true importance' actually is, but that's why we write this website: to discover it.

When we go live, we only hope that we get love mail as cool as The Gutter gets.


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